Though thoughtful, bold, and always curious, Emma's blog is a space for those who love exploring and questioning.

Beauty Line Branding

Duration:

Beauty Line Brand Identity Design

2019/2020

Project:

Tools:

Branding, Ux /UI, Web design

Illustrator, Photoshop, HTML, CSS

My Role:

Process Deck

Beauty Line

BEAUTY CENTER

Beauty line is a Tivoli (Rome) based beauty center that diffenciates itself from the competitors in the area with its elegant but reachable style and with its unique services. As a new business, Beauty Line sought out a brand identity to establish innovation to have greater professional and personal impact.

Moodboard

Logo

Designed to find harmony between lotus flower that signifies purity, beauty and prosperity, and woman that is soft, powerful, practical and spiritual.

Logo Usage

Stationary

Website

Facebook

Social Media

We have realized that we have a lot of young adult clients. In order to reach out to that demographic target, we have used a cheerful and a fun style on social media.